- Details
- Category: Division
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LAILI HUSNA BINTI OTHMAN
Director
Corporate Communication Division
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Moto
Building RISDA's Corporate Image
Mission
Enhance RISDA's corporate image to an excellent mark.
Vision
Establish relationships between organizations and customers in a professional manner by supporting the noble values and ethics of civil servants.
Objective
Build RISDA's corporate identity through public relations activities, publications and audio visuals, exhibitions and cultural activities.
Friendly and quality customer service management
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- Ensuring all events across the country follow corporate practice standards in accordance with issued instructions.
- Building a better image of RISDA among customers thus resulting in a higher breadth of customers in relation to services.
- Encourage the sharing of information by disseminating RISDA activities and programs through print and electronic media.
- Act as an advisor in event management, publishing, print and electronic media
- Forming RISDA citizens who are customer-friendly based on the principle of pure values
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Administration & Finance Unit
- Manage administration including leave matters, time card, correspondence, file system, discipline, stationery, office security and office cleanliness
- Manage human resources covering staffing matters, work responsibilities, allowances, performance evaluations and staff welfare.
- Responsible for financial management including the preparation of payment vouchers, retail money orders, local orders, procurement, management and development spending allocations, assets and inventory.
- Manage department meetings.
- Manage the RISDA Image Enhancement Fund Committee (TPIR)
- Manage the art and culture group/RISDA Art Brigade and meetings
Public Relations & Event Management Unit
- Manage the administration including leave matters, time card, correspondence, file system, discipline, stationery, office security and office cleanliness.
- Manage human resources concerning staffing matters, work responsibilities, allowances, performance evaluations and staff welfare.
- Responsible for financial management including the preparation of payment vouchers, retail money orders, local orders, procurement, management and development spending allocations, assets and inventory.
- Manage the department meetings.
- Manage the RISDA Image Enhancement Fund Committee (TPIR)
- Manage the art and culture group/RISDA Art Brigade and meetings
Customer Relations & Complaints Management Unit
- Monitor the Public Complaints Management System (SISPAA).
- Monitor and manage feedback on current issues related to RISDA in all public complaint channels in accordance with the standards of the Bureau of Public Complaints and RISDA's Public Complaint Management Guidelines as well as reporting the issues arising from complaints at the RISDA Anti-Corruption Committee Meeting (JAR) for service improvement.
- Coordinate the state-level complaints management meetings or workshops on a regular basis.
- Plan and manage customer management activities in accordance with the standards of Public Administration Development Circular Number 1 of 2008 (PKPA) (Customer Relationship Management Guide).
- Responsible for holding Customer Service Day physically or online periodically.
Strategic Communications Unit
- Plan and manage brand development, storytelling strategy and creative content for the organization's marketing in all media formats and media channels with reference to the corporate image empowerment strategy and departmental media plan.
- Plan, manage, publish and document information materials for each policy, role, program and activity as well as the department's official Council through the publication of printed, electronic and new media materials such as bulletins, pamphlets, albums, photo and video recordings, documentaries, service orders (PSA) ) for the purpose of distribution, reference and delivery of information to the public and customers..
- Plan and manage the perception studies on current issues as well as audience opinion analysis through various digital platforms to improve information delivery.
- Manage exhibition materials in the gallery, departmental exhibitions at the invitation of related agencies and collaborating with the Customer. Relations and Complaints Management Unit to hold Customer Service Day on a mobile or physical basis.
- Manage and coordinate the departmental social media team meetings or workshops.
- Manage the department's social media accounts by ensuring that the content is always updated with the department's programs/activities and current issues related to RISDA services.
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Director
Administrative & Financial Unit
Public Relations & Event Management Unit
Publication & Exhibition Unit
Customer Service Unit & Special Duties
